As a business grows, change is inevitable. And, the software that’s relied on to run the operation is no different. For many, Excel has been a reliable tool during the initial growth of the business, but, as things get bigger, the limitations of Excel become more and more obvious. It’s then that the debate begins […]
There are few things more important for a Membership Association than member retention. And, although many Membership Association’s are doing a good job – according to the 2017 Membership Marketing Benchmark Report the mean retention of all Membership Associations was 79% in 2016 (77% in individual member associations and 88% in trade associations) – but […]
Today, Membership Associations are often expected to do more, with less. That challenge can result in a core aspects of the association (collecting annual dues, planning for conventions, etc.) to take priority over the things needed to effectively use Social Media. That’s a mistake. Social Media offers Membership Associations with easy and fun way to […]
By now, it’s universally understood that Social Media is an important tool for Membership Associations. However, the how and why of that can remain a mystery to many. It’s one thing to say ‘We need a Twitter account!’ It’s quite another to understand why your association needs to be active on Social Media and what […]
We are less that a month away from the Dynamics 365 October update. To get you ready, CRMD is hosting a webinar this Thursday, Sept 13, at 11am to 12pm EDT. By signing up to this free event you can learn first had about the exciting changes that Microsoft is adding in the October update. […]
Today, there are arguably more demands on Membership Associations than at any other time. Associations are expected to do more and, often, with less resources than they had in the past. One way that many organizations are trying to combat this reality is by looking for CRM software solutions to help manage the day-to-day needs […]