Category Archives for "Microsoft Marketing"

What is the all-new Real-Time Marketing? 

The key to engaging customers today, is to be heard over the constant noise and create unique, creative experiences for each individual customer at the right moment. Customers expect companies to provide value but, on their terms, so the real question is do you have an automation software that goes beyond segment-based approaches?  The Dynamics Marketing Application […]

April Release: Highlights of the 2022 Dynamics Marketing Features 

In the 2022 release wave 1 for Dynamics 365 Marketing, Microsoft is excited to be delivering so much value that enables your team to improve customer experiences, be more responsive to market demands and become more efficient in creating content. These capabilities and features are designed to empower marketers to not only survive, but also […]

Effectively generate leads into your CRM using Web Forms within Dynamics 365 Marketing

Collecting contact information from potential clients is the first step to knowing and growing your customer list, and, with it, your business. Lead generation forms are crucial as they help collect information from anonymous web visitors and convert them into leads. Besides collecting information on potential clients, they are also intended to update one or […]

How to Set up a Web Form in Dynamics 365 Marketing

Websites today have evolved from acting as a static company information board to a two-way street in terms of communication. You can identify who has visited your website, the pages they viewed, time spent browsing and more. But where things have really changed is having the ability to give your anonymous visitor a persona using […]

Top 7 Best Practices for A/B testing and D365 Marketing

Every marketer knows that when it comes to sending emails, getting clicks and having your customers or target customers engage with your content can be challenging. That’s why testing your content and seeing how it performs is super important with Dynamics 365 Marketing A/B testing! So, what is A/B testing? A/B testing (or sometimes known as […]