Tag Archives for " Microsoft marketing "

Effectively generate leads into your CRM using Web Forms within Dynamics 365 Marketing

Collecting contact information from potential clients is the first step to knowing and growing your customer list, and, with it, your business. Lead generation forms are crucial as they help collect information from anonymous web visitors and convert them into leads. Besides collecting information on potential clients, they are also intended to update one or […]

How to Set up a Web Form in Dynamics 365 Marketing

Websites today have evolved from acting as a static company information board to a two-way street in terms of communication. You can identify who has visited your website, the pages they viewed, time spent browsing and more. But where things have really changed is having the ability to give your anonymous visitor a persona using […]

Top 7 Best Practices for A/B testing and D365 Marketing

Every marketer knows that when it comes to sending emails, getting clicks and having your customers or target customers engage with your content can be challenging. That’s why testing your content and seeing how it performs is super important with Dynamics 365 Marketing A/B testing! So, what is A/B testing? A/B testing (or sometimes known as […]